Wednesday, 1 July 2015

SEATLLE ART FAIR, Art Buying Goes Mobile


http://seattleartfair.com/
Here’s a mobile summer-time treat for art fans.

OverstockArt.com has just launched its 2015 summer art catalog.

The new online catalog showcases a line of hand-painted fine art productions and is the latest addition to the retailer’s multiple online resources, according to a press release.

“Our mission at overstockArt.com is to make shopping for art into a rich and fun experience, we achieve this by removing all the doubts from the buying process and enriching shoppers with a great shopping experience and ultimately a magnificent piece of art for their space,” says David Sasson, CEO of overstockArt.com.

Sasson said using a digital catalog “gives the company the opportunity to create more seasonal versions without the expense and waste of creating print versions.”

“It also allows our catalog to be more current and up-to-date with our selection, so customers can see new products as soon as we start carrying them,” he adds.

The OverstockArt.com crew says they have invested heavily in mobile apps to help customers visualize the art on their wall prior to the purchase.

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This post was written by:

Kevin Matthies - who has written 36 posts on Mobile Marketing Watch.


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